RODE STUDIOS
We’re here to bring your brand to life. With custom merchandising plans that reflect your unique style, we mix creativity with smart planning to drive results.
Our expertise helps brands of all sizes.
We champion brands that dare to be different. Whether you’re a start-up or a market leader, our expertise is designed to elevate you beyond the competition.
Success is more than a goal—it’s our commitment. We live to see your brand thrive, and we won’t rest until your goals are reality.
Learn about our services
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Assortment Management and Optimization
Buying
Category Management
Market and Product Development
Product Line Rationalization and SKU Management
Merchandise Operations Management
Pricing and Promotion Management
Purchase Order Management
Online Merchandising and Digital Sales Strategy
Visual Merchandising Guidance and Optimization
DTC and Wholesale Strategies
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Brand Identity Development and Curation
Strategic Growth Planning
Market positioning and segmentation
Brand Storytelling and Narrative Building
Customer Persona Development
Competitive Analysis and Benchmarking
Brand Messaging and Communication Strategy
Rebranding and Brand Refresh Initiatives
Customer Loyalty and Retention Programs
Cross-channel Brand Integration
Brand Experience and Event Planning
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Brand Acquisition and Introductions
Store Buildouts and Visual Installations
Strategic Retail Partnerships and Collaborations
Influencer and Ambassador Programs
Co-branded Product Development
Pop-up Shops and Temporary Retail Spaces
Community Engagement and Sponsorships
Cross-promotional Campaigns
Partnership Performance Analytics and Reporting
Exclusive Collaboration Collections
Co Branded Activations and Experiences
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Allocation Strategies
Assortment & Item Planning
Demand Planning
Forecasting & Replenishment
Merchandise Planning
Open to Buy
Supply Chain Planning
Market Entry and Go-to-Market Strategies
Financial and Investment Strategy Formulation
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Seasonal Performance Analysis and Reporting
Forecasting for Sales, Margins, Costing, and Pricing
Advanced Trend Forecasting and Market Analysis
Comprehensive Category and Inventory Management
Assortment and Size/Unit Optimization
Customer Data Management
Inventory Optimization
Product Lifecycle Planning
Reporting & Analytical tools
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Product Development
Comprehensive Design Direction
Vertical Brand Building Strategies
Production Management
Global Factory Resources
Design Trend Analysis and Forecasting
Seasonal Collection Planning
Limited Edition Drops and Exclusive Products
Manufacturing Process Optimization
CLIENTS
What People Are Saying
“Ash has been instrumental in helping to create the necessary framework to take my business to the next level. As a small business owner, figuring out where to begin with systems and processes can be challenging. Ash guided us every step of the way, creating the right buying strategies for growth and efficiency. Her expertise made a significant impact on our business, providing us with the tools to grow."
— Jenna Cooper
Owner, +COOP
“Throughout our decade-long collaboration, Ash has consistently offered invaluable support and guidance. Her expert advice has been crucial in curating brands for my business, while her insight and expertise significantly influenced the direction of my brands at Fred Segal. She has been an indispensable resource, providing counsel on everything from design to pricing strategies. Ash's unwavering support and astute direction have been instrumental in navigating the ever-evolving retail landscape and achieving success.”
— Miranda levitt
Owner, M10 Studios
“Ashley's well rounded knowledge of the advanced contemporary and luxury markets has been incredibly helpful for us when understanding positioning, merchandising and pricing. Her expertise not only provided valuable insights into market dynamics but also enhanced our strategic decision-making process within this competitive sector.”
— Karina Trofimova
Owner, Haus Incubator / Haus Label